The Real Bears - DC from Lucas Zanotto on Vimeo.
This is the director's cut of the The Real Bears, a film I directed and animated for a campaign to reduce the consumption of soda and other sugary drinks.
The music and sound design were done by Nikolai von Sallwitz.
More info here: TheRealBears.org (with a score by Jason Mraz)
Director/Designer/Animator: Lucas Zanotto
Executive Creative Director: Alex Bogusky
Client: CSPI - Center for Science in the Public Interest
Agency: Common (Boulder, CO) and The Butler Bros. (Austin, TX)
Executive Producers: Marty & Adam Butler
Writers: Ronny Northrop & Ryan Kutscher
Art Director: Stefanie Hermsdorf
Account Director: Mark Ekhardt
Producer: Amanda Fox
Music: Jason Mraz
Guitar and mix: Bill Bell
Horn parts: Grooveline Horns
Offline/Online Editor: Travis Wurges
Sound Design: Nikolai von Sallwitz
Mix: Travis Wurges